We believe effective change begins at a spiritual level. We believe that real life is rooted in a relationship with Jesus Christ. Everything we do is a filtered through this belief.
We use pop-culture and relevant media, to positively impact and influence young lives, encouraging lives of purpose and meaning.
We create media content that uncovers faith, life, entertainment and current events.
Media is next-gen language.
The impact of the internet coupled with emerging media technologies and platforms, force us to be ahead of the game in our communication.
The reach to a large demographic is crucial and we are determined to stay relevant. Various media platforms allow us to achieve just that.
If media is the language, pop-culture is the mission field.
Pop-culture is fertile ground for all types of conversations with all types of people. For us to impact the lives of people, we need to engage them in relevant conversation.
Popular topics that affect our target audiences are extremely important to us. Their being a part of the discussion allows us to introduce new perspectives and ways of thinking that can influence and develop renewed thinking.
In South Africa, like many countries, mainstream media and pop-culture have become saturated with superficial messages.
With your help we will positively impact and influence young lives. Here are three ways you can help